Challenge
The Atakoy Selenium project consisted of apartments designed for young city workers located in a prime position in Istanbul. Aiming for $5000 per square metre the client not only required high quality marketing material but also an entirely new website to be built. With our client eager to begin selling the 300 flats offplan we had a short time frame to complete the challenging architectural design in CGI.
Solution
WIZIO was provided as a solution to target a wider audience and enable potential buyers to view the properties whenever or wherever they wanted. The WIZIO-TOUCH application was made compatible with the new website and combined with a physical foam model to aid the sales team in their promotional activities.
Results
With WIZIO’s interactive tools the sales team was able to increase the available market by allowing purchases to be made overseas. This proved highly beneficial with sales increasing by 45% with more than 65% of the flats sold prior to the completion of the project.
Web Site
With no previous digital presence our client required a website to be designed and built from the ground upwards. The flexible structure of the website means it can be easily updated by the client allowing for future growth of the site. Information regarding all available apartments can be found on the site including 360° interior views and virtual tours!
With CGI we focused on creating photorealistic images and animations that truly represented the modern design of the architecture and surrounding area.
Client Testimonial
As Aşçıoğlu İnşaat, we care about the significancy of Web sites in our century where people can easily reach our architectural projects online from all over the world. Therefore we understand the importancy of working with professional cooperators. We have been really pleased with REDWHITE team's creativity, very fast responses, on time delivery and communication skills. We appreciate that we worked together.